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Igrzyska Olimpijskie

Paryż 2024

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Digital - Young Couple

We see a woman snoring loudly. It’s pitch black. Suddenly music comes on as well as a bright light. She jolts awake, shook by this surprise wake-up call. Her expression says: unimpressed, as the blinds automatically go up.

We then pan to / or swipe across  or reveal that her boyfriend is in fact making this all happen by using SmartThings. Connecting all the devices at once to wake up his sleeping Princess. His smirk says everything!

Digital - Business Person

We see a dog entering a garden. They accidentally activate a sensor which triggers an alarm. The water sprinklers turn on and gets the dog soaked running away in fear.

We then pan to / or swipe across to reveal a business person sitting in an airport waiting to catch a flight. They’re on the SmartThings app. Hence why the sprinklers turned on. The person laughs, proud of their home security system.

OOH

A series of billboards saying how you can have the same smart solutions that are implemented all over the city at your home. One would say you can program your lights, another - how you can open and lock your doors automatically, etc.

OOH

OOH that sounds like text messages from someone you share your home with, someone who cares for you and can’t wait to see you coming home from work. And who is that special person? Your own smart home and all the SmartThings that live there with you.

INTERACTIVE DOOH

Smart city lights, that come to life when you’re standing next to them, displaying all kinds of Samsung SmartThings technology appliances going their job: a washing machine, an oven, a fridge, together with a copy written from the point of view of the device.

Digital - Family

We see a couple bickering whilst cooking dinner. The extractor fan is on, roaring loudly. Suddenly mood lighting and romantic music turns on. The couple look confused but also amused.

We then pan to /or swipe across to reveal two sisters playing on a phone orchestrating the entire change in atmosphere much to the delight of his parents.

SAMSUNG - SMARTTHINGS
 

A campaign for Samsung pitch was executed between Warsaw and London teams.
Authors: Lucy Pennock, Constanza Verdecchia, Karol Mroziński, Aleksandra Koman

Your Home in harmony

Connected living technology is great because it makes our everyday lives easier, simpler and more efficient.
Because when we’re connected, we’re in control. SmartThings allows you to be the conductor of your own home
no matter where you are. Allowing you to take charge and #harmoniseyourhome from the touch of a finger.

Manifesto

Whether you like your home hot or cold, blinds up or down or your music in minor or major, SmartThings allow you to be the conductor of your own home. All at the touch of a finger. So no matter what time of day or where you are in the world, your smart devices will always be in tune with your preferences. Because when we’re connected, we’re in control. Of our family’s safety, our home’s security 
and of course…our own satisfaction.  So sit back, relax and download SmartThings today to #harmoniseyourhome.